Microsoft’s market value crossed $3 trillion, just behind Apple

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Microsoft’s market value briefly crossed the $3 trillion mark, making it the second most valuable company in the world behind Apple. This marks a huge milestone for the company, and it proves that it continues to massively grow in value each year. In fact, earlier this year Microsoft very briefly overtook Apple as the most valuable company in the world. With these two achievements under its belt, Microsoft seems to be gearing up for a ton of growth this year.

Microsoft’s market value continues to skyrocket

Microsoft is no small company, but its growth has been stagnating in recent years. Some strategic investments and acquisitions later, however, and the company is back on track for unparalleled growth. Microsoft shares hit a record high value of $405.63, allowing the company to breach the $3 trillion mark. This made Microsoft the second of the only two companies to have ever done so.

Shares closed at $402.56, bringing the company back down to $2.99 trillion. However, now that it’s proven that it can, Microsoft is sure to cross that mark again soon. Compared to just five years ago, the company has seen drastic growth. Priced at $107 in early 2019, the current share value of over $400 is impressive, to say the least.

Why Microsoft is growing and what it means for Apple

The most recent trend that is helping Microsoft’s market value grow this quickly is its investments in AI. Microsoft is determined to lead the way in the AI markets popping up across various industries. For example, Microsoft invested $13 billion into OpenAI so far, undoubtedly the most well-known AI company. It’s also made big promises about Copilot, Microsoft’s AI-powered assistant.

Apple, on the other hand, is seeing mixed receptions to its offerings. While it’s true the iPhone has become immensely popular in the States, its smartphones are apparently seeing diminished demand. There are multiple reasons for that, mainly centered around high cost and lack of innovation. These are problems even Samsung has recently begun to face. China seems to be very resistant to Apple’s products, prompting the company to offer its phones at a discount, which is unheard of.

Apple is most likely working on its own AI tools, biding its time. These might be a more refined form of the AI features we’ve recently seen on Google’s and Samsung’s phones. There are also rumors of MacBooks with OLED and even touchscreen displays. But if Apple doesn’t hurry it up, it might lose its coveted spot for good.

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