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Over the past week, there’s been some reports about users with an iPhone 15 having screen burn in issues, already. Now the iPhone 15 has not even been out a month yet, so seeing screen burn in seemed kind of odd. And well, it was a software issue.
Apple issued a new beta for iOS 17.1 this week, it’s now in the Release Candidate stage, so we should see it coming to all iPhones next week – likely on Tuesday, October 24.
So what was the issue? Well, Apple had the iPhone 15 keeping the images on the display longer. So it wasn’t screen burn in but rather image retention being an issue. And that is an easy software fix, and good to see Apple addressing it so quickly. And this is not just an iPhone 15 issue, but some models from the iPhone 12 and iPhone 13 series were also affected. And should be fixed now with iOS 17.1.
Screen burn in vs image retention
These are two very different things actually. Image retention is usually related to a software concern that is not permanent. A lot of devices will keep the image up there longer, to make it seem faster, than redrawing the app every time. Especially if you are using the same app for a long period of time. We had a similar issue on the Pixel Watch last year. The reason for the Pixel Watch having this issue was AOD. But on the iPhone, this is happening to people not using AOD, so Apple is just keeping the image up on the display longer here.
Screen burn in is where you’ve had the same app on the screen for a long time, and it eventually burns into the display. This generally takes years to happen. You’ve probably seen it on the TVs at the airport that are playing CNN or CNBC all day, every day, for many years. You can see it where the lower-third is generally on those channels.
Good to see Apple has fixed this issue, along with a number of other issues in iOS 17.1.
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