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Ever since its announcement, the Apple Vision Pro headset has garnered widespread public interest, thanks in part to the company’s implementation of spatial computing and immersive AR experience. As a result, despite the steep $3500 price tag when compared to other offerings from Meta, many users are still looking to get their hands on the device. However, according to a new report from renowned Apple leaker Mark Gurman, the company will only make the Vision Pro headset available on a per-appointment basis.
You’ll need an appointment if you want the Apple Vision Pro
Gurman states that this decision is based on the fact that the Apple Vision Pro will cater to the specific needs of individuals, as people have different eyesight and head shape. Additionally, this approach will offer customers a unique and personalized experience by allowing them to try on the headset in specially designated sections within select Apple Stores, including those in Los Angeles and New York. Although this in-store experience will gradually expand to other locations in the US, international availability will begin at the end of 2024, starting with countries such as the United Kingdom and Canada, followed by Europe and Asia.
During these appointments, Apple will first ensure that the headset fits correctly on the user’s head, and in the case of a prescription, the company will then provide lens inserts. However, it is important to note that these lens inserts will reportedly cost $300. Furthermore, the company is also developing an iPhone app and a physical scanning machine that will ensure the right fit for every head size and prevent any external light from interfering with the user’s field of view.
Production issues are still a major concern
Although Apple’s stated reasoning behind the appointment-based availability is to cater to the specific needs of individuals, the real reason may be attributed to production issues surrounding the Apple Vision Pro headset. This is because the company is facing significant production challenges, particularly with the EyeSight feature, which uses internal cameras to replicate the wearer’s eyes on the front of the headset. Moreover, the Vision Pro’s two micro-OLED displays manufactured by Sony and TSMC are also experiencing low yields, further complicating the process.
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