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Wondering how many people are ditching X (Twitter) in favor of another service? Well, some new data has just surfaced showing just how many people have left the site.
According to data from SimilarWeb, which is a company that tracks visits for most websites, X (Twitter) lost about 600 million visitors in September alone. It dropped from 6.4 billion in August to 5.8 billion in September. This is about a 10% decrease.
As if that wasn’t enough, of the 176 countries that accessed Twitter in September, about 83% of them saw a decline in traffic, month-to-month to X. On top of that, Google Trends data shows that searches for Twitter have dropped pretty consistently since Elon Musk’s takeover about a year ago. From around 14 million monthly searches to about 11 million a year later.
Is X (Twitter) in trouble?
As much as Musk likes to claim that traffic is better than ever on X (Twitter), it’s clear that they are losing users and visitors pretty quickly. While some advertisers have come back to the platform, many have not. Which is definitely affecting the revenue that X (Twitter) is getting here. This might have something to do with why Musk wants everyone to pay for X (Twitter). Just this week, the company announced they were starting a pilot program in New Zealand and the Philippines where new users would need to do pay $1 per year to use basic functions like posting.
Of course, many believe that the real reason for that is, Musk wants credit card numbers. Not so much so he can steal identities, but so he can build the “everything app” that he wants X to be. Which includes a payment app. But at just $1 for the whole year, most of that cost is going to go to credit card processors like Stripe – which is what X(Twitter) uses in the US for payments.
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