Hisense stole the show at CES 2024 with its new ULED and ULED X TVs

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Hisense stole the show at CES 2024 with its new ULED and ULED X TVs
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CES 2024 is going on right now, and global tech leaders are putting their best foot forward and showing us amazing devices to look forward to. One of the companies is Hisense, and it definitely stole the show with its announcements. Hisense unveiled its new ULED and LED X TVs that promise to offer an amazing viewing experience.

If you’re looking for more news about CES 2024, then look no further than our CES page here at Android Headlines. You’ll find a bunch of great and exciting announcements. For example, Lenovo unveiled a new laptop that runs both Android and Windows. That’s just one of the many announcements that happened today.

Hisense shows off its new ULED and ULED X TVs at CES 2024

Starting off with the ULED X line of televisions, we have the 98UX. This TV redefines picture quality by offering a viewing experience that’s “bigger Bolder and faster.” This TV has an impressive 5,000 nits of brightness. It’s much brighter than its predecessor. This 98-inch screen will make everything you watch pop. You can also expect great contrast with 10,000 local dimming zones. With a native refresh rate of 144Hz, everything will be extremely fluid and smooth for you.

Moving up the ranks, we have the Hisense 110UX. This is a 110-inch giant of a television with a remarkable 40,000 backlight zones. This TV doubles the 98UX’s peak brightness by offering a whopping 10,000 nits of peak brightness. With the QLED-Quantum Dot technology, everything you watch will look absolutely gorgeous. This will take your movie-watching experience and push it to the next level. Aside from the hardware, there’s also some great software. This TV uses AI contrast and AI depth to further enhance the visuals.

ULED TVs

Hisense also unveiled some regular ULED TVs at CES. This line consists of the U6N, U7N, and U8N series. While not quite as impressive as the ULED X models, these TVs still offer you an amazing experience.

They all use mini LED technology which offers great contrast compared to typical LCD TVs. They can reach an impressive 3,000 nits of brightness which is great for any situation. The sizes range from 55 inches to 85 inches, so you’ll have your pick of the perfect size for you.

These TVs have features like 144Hz refresh rate, G-sync, Dolby gaming, Freesync Premium Pro, Game Mode Pro, and many more. These features are for those looking to do some heavy gaming on these TVs.

These will be the more affordable options for you, but they will still give you an amazing viewing experience. So, you will be paying a lower price, but you will not be getting a low-tier experience.

Rounding out the list, we have the 100 U76N. This is a massive 100-inch TV that has a 4K UHD resolution, 144Hz fresh rate, Wi-Fi 6e, a QLED-Quantum Dot display, Google TV, and many more. This is a TV to get if you want a robust movie night experience.

These TVs further confirm that Hisense is looking to push the display and TV Market forward. These are all incredible TVs, and they will be well worth the money when they launch.


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ASUS debuts ROG Phone 8 series with AI-powered camera system

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ASUS debuts ROG Phone 8 series with AI-powered camera system
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ASUS today is unveiling the all-new ROG Phone 8 series devices at CES, and they come with some much-needed, not to mention, highly requested improvements. Each year ASUS tends to iterate on its popular mobile gaming smartphone series with meaningful advancements. This year the company has outdone itself with what could be the most meaningful improvements to date.

Not the least of which is wireless charging (Qi 1.3 standard only) and big improvements to the camera. The ROG Phone 8 will come in three SKUs. The standard ROG Phone 8, the ROG Phone Pro, and the ROG Phone 8 Pro Edition. All three phones are essentially the same across the board save for a few details.

The Aura RGB ROG logo on the back of the standard model gets swapped out for the ‘AniMe Vision’ display on the ROG Phone 8 Pro and ROG Phone 8 Pro Edition models. These are similar to the AniMe Matrix displays on the backs of ASUS’s ROG Zephyrus laptops. They’re comprised of 341 programmable Mini-LEDs and support animations in both GIF and PNG formats. So you can upload your own files and use those to customize the display. The phone also comes with more than 20 preloaded animations to play with.

ASUS is also using Qualcomm’s flagship Snapdragon 8 Gen 3 mobile platform for unparalleled performance, and it features 6.78-inch flexible AMOLED display with a 165Hz refresh rate and a 720Hz touch sampling rate. In short, expect buttery smooth gaming and some extremely low input latency. The display is ultra-bright as well at a peak of 2500 nits.

The ASUS ROG Phone 8 series will launch in Q1

ASUS ROG Phone 8 Series (1)

ASUS plans to launch these phones in the US market and globally in the first quarter of this year. Prices will start at $1,099.99 for the standard model which comes in Rebel Gray and Phantom Black. ASUS is also going to offer an early bird promotion where you can save $100. This model will come with 16GB of RAM and 256GB of storage.

If you bump up to the ROG Phone 8 Pro, you’ll get 16GB of RAM and 512GB of storage, and the phone comes in a matte Phantom Black with a retail price of $1,199.99. ASUS will offer an early bird promotion on this model as well that comes with a free AeroActive Cooler X attachment instead of a phone discount. The AeroActive Coller X is going to be $99.99, and you really do want it. So we’d recommend picking up the phone in the early bird promotion if you can.

The last model, the ROG Phone 8 Pro Edition, will come with a whopping 24GB of RAM and 1TB of storage. It even comes bundled with the AeroActive Cooler X. It will retail for $1,499.99, however, so be prepared to spend a little more for this model.

A new, more subtle design takes the ROG Phone 8 series ‘Beyond Gaming’

ASUS ROG Phone 8 Series (3)

The ROG Phone line will always be a collection of gaming phones at their core. That will never change. But ASUS has made some improvements this year that take the phone series ‘beyond gaming’ as the company puts it.

This starts with the new, more subtle design that uses, quite frankly, a lot less “gamer aesthetic” than previous models. This really comes out in the ROG Phone 8 Pro and ROG Phone 8 Pro Edition thanks to the matte black colorway. These also use the AniMe Vision LED display, and unless the LED animations are enabled, they’re not visible at all and are completely hidden. So both models just look like normal ASUS phones. It’s also 15% thinner than the ROG Phone 7 series and slightly lighter. That being said, the size reduction also comes with a reduction in battery capacity, moving down from 6,000mAh to 5,500mAh.

Another big improvement this year is the change to an IP68 rating. Last year’s phone was only IPX5 rated. Which was still good, but not fully weather-resistant. That changes this year and should give consumers who buy the device a little more peace of mind.

ASUS promises better cameras for an improved photo and video experience

The Beyond Gaming moniker also comes in the form of a new and improved camera system. These are “pro-level cameras” ASUS says and they’re loaded with AI features and software to enhance things further, such as the OZO audio tech that lets you opt to eliminate wind noise for better sound in recorded video. Speaking of video, the phone also now features the 3.0 version of the 6-axis Hybrid Gimbal Stabilizer. So videos should come out much smoother than in prior ROG Phone devices. I never really experienced major issues with video in my testing but it was clear that things could do with a little less shakiness.

While not bad by any means, many of ASUS’s past ROG Phone models have simply had “just ok” cameras. They did the job and that was that. This time around, ASUS says it has recognized that its users want more out of the camera for times when they’re not gaming. The setup on the back uses an all-new 50MP Sony sensor for the main image sensor, but it also now includes (for the first time) a 3x telephoto lens that supports 10x and 30x zoom features. There’s also a 13MP ultrawide lens to make sure you capture everything in your shot. Pair that with the 32MP ultrawide selfie camera and this is ASUS’s most advanced camera system yet. At least on paper.

All-in-all, the ROG Phone 8 series is a much more well-rounded gaming smartphone thanks to it being more capable in non-gaming situations.


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Samsung’s Ballie AI robot got a massive upgrade for CES 2024

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Samsung’s Ballie AI robot got a massive upgrade for CES 2024
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Back in 2020, Samsung gave us a sneak peek at an adorable little robot called Ballie. This is a connected AR robot that’s meant to make life just a bit easier for the user. Well, during CES 2024, Samsung unveiled a new upgrade to Ballie that gives it a lot more functionality.

CES 2024 is still going on, and we are at about the halftime. If you want to see news about more technology coming out during this event, be sure to look at our CES page. You’ll be able to see devices like the Lenovo laptop with an E-ink display and the new TCL NXTPAPER tablets coming out.

Samsung unveils new version of Ballie at CES 2024

The company officially announced Ballie back in 2020, and it was pretty interesting. It’s a small spherical robot that’s meant to be a life companion. At least, that’s what the company stated. It’s mobile, and it’s designed to stay with you wherever you are. You can speak to it, and it will respond to you. If you tell it to come to you, it will come to you.

Baillie’s designed to do tasks like remind you of events, patrol home, capture moments via the built-in camera, and much more. It’s a device that didn’t get too much coverage, but it shows that Samsung is focusing on more than just displays and smartphones.

New Ballie

That was an interesting concept presented back in 2020, but Samsung has brought a pretty big update to Ballie, and it’s much more integrated with your everyday life. For starters, the New Ballie is much bigger. There’s a significant size difference between the new version and the older version, and the New Ballie has two wheels up front.

The new version of Ballie is smarter and more capable, leveraging more advanced AI. This is in line with Samsung’s “AI for All” vision. The new Ballie is still able to follow you around and perform all the tasks that it could before. However, this upgrade comes with a projector that can actually project images onto services. So, if you want to protect the video for you, it can do so. That increases its usability much more.

The New Ballie is also more integrated with your smart home. You’re able to use it to control your smart home devices. You can tell it what smart devices you want to control, and it will communicate with them seamlessly. So, if you want it to start our washer and dryer when you’re not home, you can set it to do so. This makes Ballie much more useful, and it was a highlight of CES 2024.


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Original replacement parts & repair costs for Galaxy S24 leaked

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Original replacement parts & repair costs for Galaxy S24 leaked
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Samsung‘s highly-anticipated Galaxy S24 series will go official next week. The company will unveil the new flagship lineup on January 17. Ahead of that, leaks have revealed the phones’ design, key specs, and pricing structure. A new leak has now given us an idea of how much it will cost to repair a damaged Galaxy S24, Galaxy S24+, or Galaxy S24 Ultra. We also have visuals of some original replacement parts.

Leak reveals repair costs for the Galaxy S24 screen, battery, and more

Slovenian repair shop Mobistekla has listed the prices of the original replacement parts for various Galaxy S24 components on its website. As expected, replacing a broken front glass and display will be a costly affair. The glass and display combo for the Ultra model will cost a whopping €375. It will cost €255 for the Plus model, while the base model will be in the €259 ballpark.

If you only need to replace the front glass, the charges will come in at €199, €165, and €155 for the three models respectively. Likewise, a battery replacement will cost €65 for the Galaxy S24 Ultra, €72 for the Plus, and €68 for the base model. Camera repairs are said to cost €150, €105, and €99, respectively. Replacing the camera glass of the thee Galaxy S24 phones will set you back by €48, €45, and €42, respectively.

Mobistekla’s website also lists replacement and repair costs for various other components, including the charging port, speaker, microphone, selfie camera, physical buttons, and more. Depending on the device model and component, these repairs will cost between €50 and €100. Repairing the under-display ultrasonic fingerprint scanner will cost €157 for all three modes, at least according to this leak.

Since the Galaxy S24 series isn’t official yet, we can’t vouch for the accuracy of all these repair costs. However, they may not be too much off the official pricing, which we should get to know shortly after Samsung releases the new flagships. The listing also included pictures of some replacement parts. So, the leaked prices may have come courtesy of some well-reached internal source. Thankfully, it won’t be long before the devices go official.

Samsung may release the new flagships at the end of the month

While Samsung has confirmed the Galaxy S24 launch for January 17, it has yet to reveal the release date for the new flagship trio. The company is expected to open pre-orders for the phones immediately after launch in most markets. A global release may come at the end of the month. Rumors suggest the general sales might begin on January 30. We will let you know when we have official confirmation.


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Alienware announces two “world’s first” gaming monitors at CES

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Alienware announces two “world’s first” gaming monitors at CES
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Alienware is back at CES this year with two new gaming monitors that it’s calling “world’s firsts.” The Alienware 32 and the new Alienware 27 are the latest displays from Dell’s gaming brand, and they bring some particularly exciting features to the market. When you look at a gaming monitor for your PC setup, chances are you’re looking at a bunch of different factors. But you might be looking at two things specifically more than any other. The resolution and the frame rate of the display.

With these two new monitors at CES, Alienware is essentially targeting consumers who are looking at these two details. Both the Alienware 32 and the Alienware 27 feature the company’s QD-OLED technology, but that isn’t what makes them worthy of the world’s first label. It is related to it though. The Alienware 32 is the world’s first QD-OLED monitor that comes with a 4K resolution display and Dolby Vision HDR. Meanwhile, the Alienware 27 is the first QD-OLED monitor that comes with a 360Hz refresh rate.

Both of these innovations will cater to gamers who want monitors with exceptional visual clarity. And depending on what you care more about (resolution or frame rate), Alienware seems to have something for you.

Both new gaming monitors will be available from Alienware directly after CES

You won’t have to wait long to pick up either monitor if you’re ready for an upgrade. Alienware says both the Alienware 32 and the Alienware 27 will be available directly after CES. Beginning on January 11, the Alienware 27 will be available in North America with a starting price of $899.99. The Alienware 32 will start a little higher at $1,199.99 but you are getting a bigger screen with a higher resolution panel. Hence the price jump.

These should be available directly from Alienware’s website as well as from its retail partners.

Curved or flat, visuals or speed – Alienware is giving you choices

Each of these two monitors has something to offer you as a PC gamer. If you lean towards better visuals, the Alienware 32 is the monitor you’re after. The QD-OLED panel comes with 4K resolution as well as Dolby Vision HDR and VESA DisplayHDR True Black 400. It’s also a curved panel, and Alienware says this all comes together to “capture expanded peripheral vision with infinite contrasts and true blacks.” The monitor also has a peak brightness of up to 1000 nits. Which is exceptionally bright for a monitor and should help to cut down on glare.

Additionally, it has a 240Hz refresh rate so it’s no slouch in that department. This means you get a nice compromise between having a high-resolution display that still delivers on the frame rate side of things.

If you want something even faster, the Alienware 27 goes up to 360Hz at the cost of going from 4K to QHD. That being said it’s a smaller display so the visual clarity will still be very good. Like the Alienware 32, the Alienware 27 will have a 0.03ms gray-to-gray response time that should nearly eliminate blur and ghosting. Both monitors will also support HDMI 2.1 for 4K 120 frames per second with PlayStation 5 and Xbox Series X.


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Samsung unveils ‘In&Out Flip’ displays that can fold 360 degrees

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Samsung unveils ‘In&Out Flip’ displays that can fold 360 degrees
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Samsung Display has unveiled a cutting-edge OLED display named “In&Out Flip” that can fold 360 degrees, signaling a new era for foldable phones with innovative form factors. The display panel is designed to redefine the user experience by enabling both inward and outward folding. This groundbreaking technology showcased ahead of Samsung’s main CES 2024 presentation, allows the same screen to serve as a large inner display and a cover display, offering flexibility and versatility.

Built around the popular designs of Samsung’s Galaxy Z Fold 5 and Galaxy Z Flip 5, the In&Out Flip display addresses a common concern with foldable phones—thickness. While Samsung’s foldable devices have become progressively slimmer, they still retain a noticeable thickness compared to their non-foldable counterparts. The In&Out Flip aims to make Samsung foldable even slimmer by eliminating the need for a separate cover display and associated components, potentially paving the way for thinner and lighter foldable phones.

Samsung’s future foldable with an In&Out Flip panel might fold in both directions

The concept of a 360-degree folding arc raises questions about the impact on screen durability, especially concerning the visibility of folds or creases. Potential buyers have been cautious about adopting foldable phones in the past due to concerns about the durability of these innovative displays. Samsung claims to have rigorously tested the durability of the In&Out Flip panels using extreme temperatures, bouncing basketballs for resilience, and standard tests including water immersion and sand rubbing.

One standout feature of the In&Out Flip is its ability to offer front and back screens when folded in two. We will have to wait to see the practicality and impact on the overall durability of phones that adopt this display technology. Samsung will likely provide more insights into the In&Out Flip display at its CES conference, besides showing additional innovations, including “Rollable Flex” display tech. The Rollable Flex aims to introduce a screen that will roll out to five times its original size, potentially revolutionizing the concept of flexible displays.

In addition to the In&Out Flip, Samsung Display has introduced other cutting-edge screen technologies, such as a microdisplay with ultra-high resolution for immersive extended reality experiences and the latest QD-OLED panels. As CES 2024 unfolds, Samsung’s array of innovative displays promises to shape the future of consumer devices, including phones, TVs, and more. Stay tuned for updates on the latest developments and announcements from the CES show floor.


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Belkin Auto-Tracking Stand Pro dock keeps people in the frame at all times

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Belkin Auto-Tracking Stand Pro dock keeps people in the frame at all times
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Accessories maker Belkin has announced an Auto-Tracking Stand Pro dock for iPhone. It is the first to utilize Apple’s DockKit framework eliminating the need to install a third-party app on compatible iPhones. The accessory allows users to track their movements while on camera in a seamless and hands-free manner. This makes it ideal for content creation needs as well as video calling while moving around freely.

Belkin Auto-Tracking Stand Pro offers hands-free camera tracking user movements

The Belkin Auto-Tracking Stand Pro has a cylindrical base that is motorized and is capable of supporting a full 360-degree swivel. Meanwhile, the MagSafe-equipped motorized arm is tiltable up and down with 90-degree movement. Commenting on the launch, Belkin says that the accessory boasts premium quality, impressively responsive robotics, and advanced subject tracking.

The Belkin Auto-Tracking Stand Pro also features MagSafe meaning it can charge the device along with chatting simultaneously. It offers 15W wireless charging speed when plugged in with a five-feet USB-C cable and 30W power supply. There is a single button to enable or disable movement tracking. An LED light will indicate if tracking is activated. The Auto-Tracking Stand Pro is claimed to offer 5 hours of battery life on a single charge.

As per Belkin, the Auto-Tracking Stand Pro delivers automatic, silent, motorized, and seamless camerawork. The 360-degree movement tracking ensures that the people always remain in the frame and the 90-degree tilt allows capturing at any angle using the front and rear cameras.

First accessory to utilize DockKit and compatible with iPhone 12 or later

Apple introduced the DockKit framework in iOS 17 for face and object tracking. The Belkin Auto-Tracking Stand Pro seems to be the first accessory to use it. With the iPhone’s recognition technology, the accessory will never let you out of sight. It can be used with iPhone 12 or later with MagSafe. Users need to snap their phone onto the stand and pair it with NFC connectivity. Once this is done, the framework allows the user’s phone and the stand to work together to register their face and automatically track to keep them in the frame. The accessory works with a camera in any app like FaceTime, Instagram, WhatsApp, Microsoft Teams or other social media apps or messaging platforms

The Belkin Auto-Tracking Stand Pro is priced at $179.99. It will be available for purchase soon on the brand’s website and select retailers worldwide.


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YouTube Channels Hacked to Spread Lumma Stealer via Cracked Software

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YouTube Channels Hacked to Spread Lumma Stealer via Cracked Software
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If you’re on YouTube, exercise caution due to the ongoing Lumma Stealer campaign, where threat actors hack a YouTuber’s account and upload videos that appear as legitimate cracked software sharing.

The cybersecurity researchers at Fortinet’s FortiGuard Labs have uncovered a new wave of cyber threats as malicious threat actors leverage YouTube channels to spread the notorious Lumma Stealer through cracked software.

The malware campaigns investigated by researchers involve YouTube videos disguising content related to cracked applications, leading users to installation guides with hidden malicious URLs.

What sets this apart is the attackers’ evasion technique, utilizing open-source platforms like GitHub and MediaFire, a file-sharing and cloud storage service, to avoid traditional web filter blacklists.

The specially crafted installation ZIP files act as effective baits, exploiting users’ intentions to install applications and prompting them to click on the malicious files without suspicion. The attackers employ a private .NET loader equipped with environment checks, anti-virtual machine measures, and anti-debugging functions.

Lumma Stealer, a well-known threat targeting sensitive information such as user credentials, system details, browser data, and extensions, has been actively promoted on the dark web and Telegram channels since 2022. The malware’s global presence is evident, with a peak observed in December.

In their blog post research shared with Hackread.com ahead of publication on Tuesday, FortiGuard Labs detailed the complex stages of the attack, digging deeper into the tactics employed by the threat group.

The modus operandi of the malware campaign involves attackers compromising a YouTuber’s account and uploading videos that appear as legitimate cracked software sharing.

In the next step, unsuspecting users are lured to download a ZIP file from file-sharing sites, which carries malicious content for the next stages of the attack. Regular updates to these files suggest that attackers are continuously revising their methods to spread malware effectively.

It is worth noting that the also campaign involves the use of a private .NET loader meaning, a kind of hidden tool which creates a special set of instructions to make sure it runs code without getting detected. This script, in turn, connects to GitHub repositories and downloads encrypted binary data from servers chosen based on system date evaluation.

Further, the DLL file, responsible for decoding Lumma Stealer’s payload, engages in extensive environment checks to evade analysis. This includes anti-VM and anti-debugging measures, as well as scrutiny for virtualization platforms and sandbox environments – Simply put: Lumma Stealer comes with capabilities which let it evade detection from anti-malware solutions.

YouTube Channels Hacked to Spread Lumma Stealer via Cracked Software
The screenshot reveals two compromised YouTube channels actively promoting cracked software, which results in Lumma Stealer infection (Credit: Fortinet Labs).

In the new campaign, once Lumma Stealer infects the device, it proceeds to seek the victim’s browser data. It steals various types of information, such as login credentials, personal details, financial information, and cryptocurrency funds by accessing crypto wallets. Additionally, it targets other data, including browser extensions.

YouTube, renowned as a great entertainment platform, has unfortunately also become a lucrative haven for cybercriminals. Over the years, the Google-owned site has witnessed a surge in major malware infections and crypto-related scams.

In October 2023, researchers reported a new threat known as Stream-Jacking, a tactic aimed at spreading Redline malware during live streams to steal cryptocurrency funds. The severity of the situation becomes apparent when considering that, in 2020, Google took action by deleting two million channels and 51 million videos due to the escalating prevalence of malware and cryptocurrency-related scams.

Nevertheless, as threat actors continue to equip Lumma Stealer with new malicious capabilities, users are urged to be on the lookout, particularly when dealing with applications from unclear sources, ensuring the use of legitimate applications and software from reputable and secure origins.

  1. YouTube Takes on Ad Blockers with Warning Pop-Ups
  2. YouTube phishing scam using authentic email address
  3. Fake YouTube Android Apps Used to Distribute CapraRAT
  4. “Get Paid to Like Videos”? YouTube Scam Leads to Empty Wallets
  5. Popular YouTuber Scuba Jake’s channel hacked to run crypto scam
  6. Google details cookie stealer malware campaign targeting YouTubers

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YouTube TV has hit 6.5 million subscribers

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YouTube TV has hit 6.5 million subscribers
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YouTube TV has been out for a while. While the current price of $72/month is miles above the initial price of $35/month, the platform has been rapidly expanding. According to some new industry data, YouTube TV has surpassed 6.5 million subscribers.

YouTube TV first hit the market in February of 2017, and it was a pretty weird time for it to launch. At that point, several of the streaming services that exist today had yet to Launch, Netflix was still gathering subscribers at an increasing rate, and the streaming market was heating up. People were starting to turn away from traditional television in lieu of on-demand streaming.

So, it seemed weird that YouTube wanted to bring a new television streaming service. However, seeing as several services such as Roku and Hulu now offer traditional television, it doesn’t seem so weird now.

YouTube TV crossed 6.5 million subscribers

The thing about YouTube is that it’s backed by Google. Google is an online service Empire, so there are plenty of places where YouTube TV could find a home. And this is one reason why it was able to expand so rapidly. YouTube TV isn’t massive compared to on-demand streaming. Companies like Netflix and Disney+ boast over 200 million subscribers. However, YouTube TV is a service for people who still want that traditional television experience.

Also, based on some market research by LRG, it seems that YouTube TV is at the top of the charts when it comes to internet-delivered TV services. As of Q3 2023, YouTube TV has around 6.5 million subscribers, which is a fair amount more than Hulu + live TV. That service boasts about 4.6 million subscribers. Going down the list, Sling TV has about 2.12 million subscribers. Lastly, Fubo boasts about 1.477 million subscribers.

So, YouTube TV is definitely the king of its own domain. Crossing a milestone like this is significant, as many TV providers are losing subscribers at a rapid rate. This should come as no surprise. Getting Netflix is as easy as downloading the app, and putting in your information. Also, it’s relatively inexpensive.

Getting cable, on the other hand, requires hardware installation along with setting up an account, and it’s much more expensive than any streaming service currently on the market. This is why the cable market is struggling, and why many traditional TV channels are partnering with other companies to offer their content via streaming services.


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McAfee announces Project Mockingbird to counter deepfakes

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McAfee announces Project Mockingbird to counter deepfakes
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McAfee has announced Project Mockingbird to counteract AI-driven deepfakes at CES 2024. It’ll counter especially those employing audio to deceive consumers with fabricated news and fraudulent activities. Artificial Intelligence (AI) is getting smarter; because of this, bad actors are making more convincing fake content, like fake voices and videos. McAfee’s new tool, Project Mockingbird, uses AI to analyze and understand content, and it’s really good at spotting fake audio in videos, being right over 90% of the time.

McAfee Project Mockingbird will counteract deepfakes

McAfee’s Project Mockingbird is designed to differentiate genuine human audio from AI-generated replicas. This innovation is pivotal in addressing the emerging challenge of AI-enabled deepfakes, especially those incorporating deceptive audio elements.

Deepfakes, which often show celebrities in fake videos, used to be on certain websites mostly. But now, fake audio is becoming a bigger problem. Steve Grobman, McAfee’s CTO, is worried about these misleading audio clips spreading on social media, especially with the upcoming 2024 U.S. Presidential election. More importantly, it comes at a time when there are over three major elections ahead, in the U.S., India, and South Africa. Quite similar to McAfee’s approach, Meta had also updated their policy to counter deepfakes.

McAfee’s Steve Grobman shares concerns about cheapfake scams

McAfee’s CTO stressed how important this technology is. He compared it to a weather forecast but for the internet. McAfee wants to help people understand and stay safe from fake content made by AI.

“We’ll help consumers avoid ‘cheapfake’ scams where a cloned celebrity is claiming a new limited-time giveaway,” he told Venture. “And make sure consumers know instantaneously when watching a video about a presidential candidate, whether real or AI-generated for malicious purposes.”

Grobman also mentioned how badly people use real social media accounts to spread fake videos or lies. McAfee’s tech can spot these fake videos and tell the difference between what’s real and what’s not.

As CES 2024 kicks off in Las Vegas, anticipation is building for a plethora of groundbreaking tech announcements. The upcoming days promise a thrilling showcase of innovation and advancements!


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